Regional Marketing

Direct Deposit/Direct Payment Consumer Advertising Campaign
EPN conducts various regional marketing initiatives throughout the year to support the goals and objectives of industry-wide national marketing campaign in New York, New Jersey, Pennsylvania, Illinois, northwest Indiana, North Carolina and Puerto Rico.

EPN has renewed its partnership with EastPay, a regional association serving North Carolina and has also forged a new partnership with Banco Bilbao Vizcaya Argentina (BBVA) to bring the campaign in Spanish to Puerto Rico.

Transit Advertising
EPN leverages transit (bus interiors and exteriors, bus benches, subway car interiors, interior subway posters) advertising to maximize the exposure and reach with consumers in Metro areas.

In 2008, we will be advertising on NY stored value MetroCards.

Minor League Baseball Sponsorships
EPN sponsors full seasons with 16 teams in the Northeast and Midwest.

A limited number of free baseball tickets are available for the minor league teams we sponsor in 2008. Contact Laurie Appelbaum at 312-935-9634 or laurie.appelbaum@epaynetwork.com.

Radio Advertising
EPN purchased radio commercial time in its market areas, in conjunction with the national network radio campaign (thus saving money and time!). In 2006, the market radio territory was expanded to Puerto Rico in partnership with Banco Bilbao Vizcaya Argentina (BBVA).

• Click here for radio ad of couple talking in a restaurant
• Click here for radio ad of woman poolside at a tropical resort
• Click here for radio ad of man gone fishing
• Click here for man playing with children in backyard
• Pescando (En Español!)
• Recreo (En Español!)

Outdoor Billboard Advertising
In May and June, four billboards will display the Direct Deposit and Direct Payment ads on major expressway thoroughfares in and out of the city limits of Chicago.

Direct Deposit Ads

Direct Payment Ads